SearchAds.com by MobileAction, an official Apple Search Ads Partner, offers a campaign management platform equipped with advanced capabilities. It simplifies the automation, optimization, and monitoring of all Apple Search Ads campaign data on a single platform. Designed for user acquisition and app growth professionals, SearchAds.com aims to transform the labor-intensive, error-prone, and data-heavy manual campaign management process into a streamlined, time-efficient procedure with its data-driven solutions.
The role of mobile measurement partners (MMPs) is indispensable due to the post-install data they provide and its impact on optimal campaign management. MMPs offer accurate attribution data, user-level analytics, and performance insights by tracking installs, in-app events, and user journeys across various channels, improving ROI measurement. Integrating your MMP with SearchAds.com allows for a full-funnel analysis of your app’s user journey, enabling more informed decision-making and optimized ad spend.
SearchAds.com partners with a wide range of MMPs, including AppsFlyer, Adjust, Branch, Kochava, Singular, and AirBridge. With Tenjin now added to the list, SearchAds.com by MobileAction users can seamlessly integrate their goals across multiple MMPs, optimize campaigns based on these goals, and easily switch between preferred attribution partners. This flexibility allows users to align their marketing objectives with SearchAds.com’soptimization tools, ensuring their goals are central to driving better performance.
This partnership will allow users even greater flexibility and precision in managing their Apple Search Ads campaigns. By integrating with Tenjin, we continue our commitment to providing best-in-class solutions that empower app developers and marketers to drive impactful results. We look forward to seeing the innovative ways our users will leverage this new capability. Go to SearchAds.com now to connect your MMP and optimize according to the full-funnel performance of your app.
About Tenjin
Tenjin offers free to start, pay as you grow advertising measurement for mobile game and app developers. Tenjin helps small and medium-sized companies punch above their weight with marketing insights that enable them to compete with giant publishers. The solutions of Tenjin was integral to the growth of studios including Ruby Games, Voodoo, Kooapps, and Say Games, and is currently trusted by more than 25,000 apps and 300 platform partners. Founded in 2014 and headquartered in San Francisco and Berlin, core Tenjin products include advertising measurement, embedded ad revenue and monetization metrics, cost aggregation, SKAdNetwork reporting, and data warehousing.
